It is because everyone knows or has been told about it. Even if you have not ever eaten it, you still know about it because it has either been told to you by a friend, been in a commercial, or in the news. A friend may have had it and wanted you to try it or they may have been in the news for some new health scandal.
To be honest I just ate some about 2 hours before posting this. Some people believe McDonalds is the reason for obesity and other health problems and that may be true, but by buying and consuming it they are consenting to it. It famous for being McDonalds.
I think that McDonalds is definitely a "love mark". Even after the movie Super Size Me and all the talk about how bad it is for you, people still love it. Great post (: thanks for sharing!
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